Brand
Your brand. Inside the buildings your audience calls home.
Built for brands that want to reach urban audiences properly.
We work with brand marketing teams across every major sector to plan and deliver campaigns that perform. From a single city activation to a nationwide flight, we have the inventory, the audience, and the measurement infrastructure to make indoor DOOH work harder for your brand.
Why brands
Why brands choose us
01
The audience
High-income urban residents and professionals across 530 buildings in 20 UK cities. 31% Social Grade AB residential. 39% Social Grade AB commercial. £41,801 average household income.
02
The attention
30 seconds per exposure in a low-distraction environment. Stationary audiences with no competing stimuli and no option to scroll past your message.
03
The frequency
The same person passes the same screen multiple times every day. Your campaign builds recall across the full length of a flight without additional spend.
04
The locations
Battersea Power Station, Spinningfields Manchester, DAMAC Tower London, and more than 500 other prestigious residential and commercial addresses across the UK.
05
The measurement
Independent attribution through our specialist out of home econometrics partner. Verified audience data, impact measurement, and results in a format your team can take straight to the boardroom.
Creative specifications
Everything you need to build your campaign
Every 30Seconds Media screen replaces printed paper notices across the buildings it operates in. Our carbon footprint is offset through our Ecologi partnership, with verified tree planting and carbon reduction. Remote content management eliminates the transport emissions associated with physical site visits across our 530-site network.
For brands with sustainability reporting requirements, we can provide the documentation you need to support your ESG commitments.
Post-campaign reporting
Know exactly what your campaign delivered.
Brand Showcase
Over 3,000 creatives. One network.
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Browse our showcase of campaigns across every major sector. Filter by sector, brand, or format.
Put your brand
on our network
FAQ
How do I book a campaign on the 30Seconds Media network?
Can agencies buy on behalf of their clients?
Can I buy the network programmatically?
How long does a campaign need to run?
Can I target specific cities or buildings?
Get in touch with your objectives, dates and target audience. Our team will put together a plan and proposal, confirm availability across the network, and manage everything through to launch and reporting.
Yes. We are built to be a strong commercial partner for planning and buying teams, with reliable inventory, fast turnaround and a dedicated point of contact for every plan.
Yes. The full 30Seconds Media network is available through our partner DSPs. Target by location, time of day and audience type, fully integrated into your existing workflow.
It depends on your objectives. Because residents and workers pass the same screens several times a day, campaigns build recall quickly. Our team will recommend a flight length that delivers the frequency you need.
Yes. Campaigns can run across the whole network or be targeted to specific cities, building types and audiences, residential or commercial.
Who will see my campaign?
How large is the network?
How is campaign performance measured?
Why is indoor DOOH so effective?
A high-income, professionally active urban audience, reached in the lift lobbies and entrance foyers of residential and commercial buildings across UK cities.
The network covers 750+ screens across 530 sites in 20 UK cities, delivering around 4 million weekly impressions.
Every campaign can be independently measured through Route1, our specialist OOH econometrics partner, with verified audience data, impact measurement and attribution modelling, reported in a format that works for both marketing and finance teams.
Screens sit at the final touchpoint before home or work. Audiences are stationary in a low-distraction environment, with an average dwell time of 30 seconds and repeated daily exposure.
What creative formats do you accept?
Can I include a QR code in my creative?
Can I schedule creative by time of day?
Is there any content you do not accept?
We accept static and video creative for our digital screens. Our team will share full specifications when you book and can advise on what works best in a lift lobby environment.
Yes. QR codes let audiences act on your message straight from their phone, taking them to an offer, sign-up or landing page.
Yes. Dynamic dayparting lets you schedule content to specific time windows, so your campaign reaches the right audience at the right moment: morning commute, lunchtime or evening return.
All creative is reviewed before it goes live to make sure it is suitable for residential and commercial buildings. If anything needs changing, our team will let you know before launch.
CW12 4TR, United Kingdom
letschat@peppermintsoda.co.uk.
